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	<title>the IncSlinger</title>
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	<description>Twitter, Social Media, Marketing communications &#38; everything in between</description>
	<lastBuildDate>Thu, 14 May 2009 13:45:09 +0000</lastBuildDate>
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		<title>the IncSlinger</title>
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		<item>
		<title>How To: Kill A Brand With Social Media</title>
		<link>http://simonsalt.wordpress.com/2009/05/14/how-to-kill-a-brand-with-social-media/</link>
		<comments>http://simonsalt.wordpress.com/2009/05/14/how-to-kill-a-brand-with-social-media/#comments</comments>
		<pubDate>Thu, 14 May 2009 13:45:09 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=443</guid>
		<description><![CDATA[Social Media is the new darling of many brands, the silver bullet that will fix all ills. While some brands have made major in roads in discovering a new method of expanding their ability to reach their customers and potential customers some have quite obviously become so over enamoured with Social Media that they have [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=443&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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		<title>How To: Recognize Social Content</title>
		<link>http://simonsalt.wordpress.com/2009/05/11/how-to-recognize-social-content/</link>
		<comments>http://simonsalt.wordpress.com/2009/05/11/how-to-recognize-social-content/#comments</comments>
		<pubDate>Mon, 11 May 2009 18:08:09 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=437</guid>
		<description><![CDATA[The King is Dead &#8211; Long Live the King Content is King. That&#8217;s what &#8220;they&#8221; say. I disagree. The King is dead long live the King. Quality content then, that must be King, possibly a prince but still not a King. The real King in the world of content is Social Content. The easiest way [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=437&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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		<title>How To : Choose a Social Media Partner</title>
		<link>http://simonsalt.wordpress.com/2009/04/17/how-to-choose-a-social-media-partner/</link>
		<comments>http://simonsalt.wordpress.com/2009/04/17/how-to-choose-a-social-media-partner/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 14:00:41 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Chris Brogan]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Social network]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=423</guid>
		<description><![CDATA[With the term &#8220;Social Media Expert&#8221; being added to just about every company and consultants profile these days it is hard to separate the wheat from the chaff. What follows is my opinion on how to identify a Social Media partner for your business or organization. I want to explain why I am writing this [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=423&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/04/17/how-to-choose-a-social-media-partner/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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		<title>Will Facebook Sell Recommendations?</title>
		<link>http://simonsalt.wordpress.com/2009/04/15/will-facebook-sell-recommendations/</link>
		<comments>http://simonsalt.wordpress.com/2009/04/15/will-facebook-sell-recommendations/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 14:32:43 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook features]]></category>
		<category><![CDATA[Facebook Markup Language]]></category>
		<category><![CDATA[FBML]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=416</guid>
		<description><![CDATA[&#8216; As Facebook continues to evolve it is interesting to note how much attention they have given to the development of the Fan page concept. Originally Fan pages were a very limited, cut down version of the personal page. They had much less functionality and their ability to provide a communications platform was minor. The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=416&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/04/15/will-facebook-sell-recommendations/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">simonsalt</media:title>
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			<media:title type="html">fansuggestions</media:title>
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		<title>How To : Add Relevance When Searching For New Tweeps</title>
		<link>http://simonsalt.wordpress.com/2009/04/13/how-to-add-relevance-when-searching-for-new-tweeps/</link>
		<comments>http://simonsalt.wordpress.com/2009/04/13/how-to-add-relevance-when-searching-for-new-tweeps/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 15:52:16 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twinfluence]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=412</guid>
		<description><![CDATA[I am not a big advocate of the numbers game played by an increasing number of Twitter users these days. However, I do believe that it is important to continually grow your Twitter network to get the most from Twitter as a tool. Where the difference lies between gathering large numbers and growing your Twitter [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=412&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/04/13/how-to-add-relevance-when-searching-for-new-tweeps/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
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		<title>You&#8217;re A Competitor &#8211; I&#8217;m A Fan</title>
		<link>http://simonsalt.wordpress.com/2009/04/09/youre-a-competitor-im-a-fan/</link>
		<comments>http://simonsalt.wordpress.com/2009/04/09/youre-a-competitor-im-a-fan/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 13:31:47 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Company]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Friend or Foe]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=400</guid>
		<description><![CDATA[Social Media has brought a lot of new opportunities to build stronger connections with customers. That&#8217;s what everyone talks about. How wonderful all this transparency is and how being able to engage with customers will only strenghten the buying relationship. While all of that might or might not be true (a lot of variables involved [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=400&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/04/09/youre-a-competitor-im-a-fan/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">simonsalt</media:title>
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			<media:title type="html">Fans</media:title>
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		<title>The Death of Twitter</title>
		<link>http://simonsalt.wordpress.com/2009/04/06/the-death-of-twitter/</link>
		<comments>http://simonsalt.wordpress.com/2009/04/06/the-death-of-twitter/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 14:11:41 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Observations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[Social networks]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=396</guid>
		<description><![CDATA[The death of Twitter is a much discussed topic. The April Fool&#8217;s posts this year about Google buying Twitter and then some of that being revealed as real potential brought it to the surface again. Originally it was felt by some that Twitter would cease to be an effective communication tool as soon as big [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=396&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/04/06/the-death-of-twitter/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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			<media:title type="html">People Pyramid</media:title>
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		<title>When Did Mashable Lose the Plot?</title>
		<link>http://simonsalt.wordpress.com/2009/03/23/when-did-mashable-lose-the-plot/</link>
		<comments>http://simonsalt.wordpress.com/2009/03/23/when-did-mashable-lose-the-plot/#comments</comments>
		<pubDate>Mon, 23 Mar 2009 20:23:41 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Pete Cashmore]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=391</guid>
		<description><![CDATA[I used to think Mashable.com was a pretty good online publication. Certainly enough to pitch them ideas and actually have a few posts published by them, but of late, I really think that Pete Cashmore and his organization has lost the plot. Mashable used to be &#8220;All That&#8217;s New on the Web&#8221;, now they are [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=391&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://simonsalt.wordpress.com/2009/03/23/when-did-mashable-lose-the-plot/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	
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			<media:title type="html">Image representing Mashable as depicted in Cru...</media:title>
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			<media:title type="html">podcast_plugins</media:title>
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		<title>Is Making Friends Social Engineering?</title>
		<link>http://simonsalt.wordpress.com/2009/03/23/is-making-friends-social-engineering/</link>
		<comments>http://simonsalt.wordpress.com/2009/03/23/is-making-friends-social-engineering/#comments</comments>
		<pubDate>Mon, 23 Mar 2009 14:00:56 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Social network]]></category>

		<guid isPermaLink="false">http://simonsalt.wordpress.com/?p=384</guid>
		<description><![CDATA[Two sessions at SXSWi that I attended have had me thinking for a few days now. They were seemingly unconnected, one by Brian Brushwood of Scam School and one run by David Armano &#38; Russ Unger on the topic of Friendship is Dead. The Right Words It occurs to me that the language that we [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=384&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">Dr. Frankenstein and His Monster</media:title>
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		<title>Tasting The Rainbow: Skittles &amp; Brand Ownership</title>
		<link>http://simonsalt.wordpress.com/2009/03/12/tasting-the-rainbow-skittles-brand-ownership/</link>
		<comments>http://simonsalt.wordpress.com/2009/03/12/tasting-the-rainbow-skittles-brand-ownership/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 17:43:17 +0000</pubDate>
		<dc:creator>simonsalt</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Michael Phelps]]></category>
		<category><![CDATA[Skittles]]></category>

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		<description><![CDATA[Again this week I am provided with the thoughts for my post by Marketing Profs newsletter &#8211; &#8220;Get to the point&#8221;. Last week it was their coverage of the Cenk Uygur story and his view of the branding issues surrounding Michael Phelps and Kellogg&#8217;s. Today, I was equally amazed to read the following comment in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=simonsalt.wordpress.com&amp;blog=5153925&amp;post=381&amp;subd=simonsalt&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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