guykawasaki « the IncSlinger

5 Things Reality Check Taught Me

Posted on January 6, 2009. Filed under: Business, Management, Marketing, Observations | Tags: guykawasaki, Outmarketing Your Competition, Reality Check, Reality Check: The Irreverent Guide to Outsmarting Outmanaging and Outmarketing Your Competition |

I took part in the Alltop promotion by signing up and allowing the site to send Tweets out under my name. I did this for a few reasons, I thought it was a neat way of marketing something and I wanted to see if it worked, I like Guy Kawasaki’s approach to business and [...]

Read Full Post | Make a Comment ( 7 so far )

Is Social Media the latest lifeline in a downturn economy?

Posted on December 10, 2008. Filed under: Business, Marketing, Social Media, blogging, twitter | Tags: Blog, Chris Brogan, Corporate blogs, guykawasaki, Increasing Twitter followers, LinkedIn, Robert Scoble, Social Media, twitter, Twitter followers |

In times of economic uncertainty people instinctively look for some way in which to add additional value to their position, either within an organization or within the broader business environment.
The Rise of The ‘Expert’
In 2007/2008 SEO & SEM became attached to almost any position that vaguely involves some form of online activity. Marketers, PR, [...]

Read Full Post | Make a Comment ( None so far )