Freelance Camp

Posted on February 11, 2009. Filed under: Business, Marketing, Social Media | Tags: , , , |

San Antonio recently played host to the Freelance Camp. It was my first experience of an unconference. For those of you not familiar with the concept here is how it works:
All the attendees are encouraged to be session leaders. A timetable is put somewhere accessible, each person that wants to lead a session puts their [...]

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Blogging for Small Businesses

Posted on November 5, 2008. Filed under: Business, Marketing, Social Media | Tags: , , , , , , , |

 
As part of my work as a Marketing Communications consultant I am often asked about the usefulness of a company blog for a small/medium sized business.  The questions usually center around the cost in terms of resources, the subject matter and the frequency of posting.  Many small / Mid-sized companies dismiss the idea of a [...]

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Twitter for Small Business

Posted on November 3, 2008. Filed under: Business, Social Media, Technology | Tags: , , , , , , , |

Image via Wikipedia
Social Networking is the buzz these days.  Big brands are investing heavily in Customer / User generated content.  Dell reportedly has 34 heads dedicated to brand management in the Social Networking sphere.  With sites like Twitter, Plurk, FriendFeed and others generating a whole industry of Social Networking consultants small & medium businesses might feel that [...]

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