How To : Choose a Social Media Partner

Posted on April 17, 2009. Filed under: Business, Social Media, twitter | Tags: , , , , |

With the term “Social Media Expert” being added to just about every company and consultants profile these days it is hard to separate the wheat from the chaff. What follows is my opinion on how to identify a Social Media partner for your business or organization. I want to explain why I am writing this [...]

Read Full Post | Make a Comment ( 5 so far )

Is Making Friends Social Engineering?

Posted on March 23, 2009. Filed under: Facebook, Social Media, twitter | Tags: , , , |

Two sessions at SXSWi that I attended have had me thinking for a few days now. They were seemingly unconnected, one by Brian Brushwood of Scam School and one run by David Armano & Russ Unger on the topic of Friendship is Dead.
The Right Words
It occurs to me that the language that we are using [...]

Read Full Post | Make a Comment ( 4 so far )

Social Media Evangelists – The Special Forces of New Media

Posted on December 18, 2008. Filed under: Business, Marketing, Social Media | Tags: , , , , , , |

2008 has seen the rise of the term “Social Media” appearing in a variety of places that it hasn’t appeared before, most notably in the list of skills claimed by individuals, whether as in house evangelists or external consultants. So what does it take to be a Social Media Evangelist?
Special Forces Training
This might seem [...]

Read Full Post | Make a Comment ( None so far )

Social Media Firestarter

Posted on December 16, 2008. Filed under: Business, Marketing, Social Media, blogging, twitter | Tags: , , , |

Any High School student can tell you the three elements needed for fire: Air, Heat, Fuel. If you remove the source of any one of these three elements the fire goes out. Add sufficient sources of all three and you have a firestorm.
What does this have to do with Social Media? I think [...]

Read Full Post | Make a Comment ( 6 so far )

Tribes: This is Not The Term You Are Looking For

Posted on November 28, 2008. Filed under: Marketing, Observations, twitter | Tags: , , , , , |

Seth Godin’s book Tribes has created a lot of conversation. About the concept, about the content and generally about whether the book is saying anything new or not. As an Anthropology major I was interested in the use of the term Tribe. Originally it was used by the Roman’s to describe the [...]

Read Full Post | Make a Comment ( 1 so far )

Twollow: SOLD

Posted on November 25, 2008. Filed under: Sales, Social Media, Technology, twitter | Tags: , , , , , |

Last week I posted a review of the Twitter tool Twollow. I was interested to see that it almost immediately went under the auction hammer. The tool that took 24 hours to build, took only 7 hours to sell. Bidding started at $25, with the tool finally being sold for $1,750.00. I [...]

Read Full Post | Make a Comment ( 2 so far )

Twitter for Small Business

Posted on November 3, 2008. Filed under: Business, Social Media, Technology | Tags: , , , , , , , |

Image via Wikipedia
Social Networking is the buzz these days.  Big brands are investing heavily in Customer / User generated content.  Dell reportedly has 34 heads dedicated to brand management in the Social Networking sphere.  With sites like Twitter, Plurk, FriendFeed and others generating a whole industry of Social Networking consultants small & medium businesses might feel that [...]

Read Full Post | Make a Comment ( 1 so far )

    About

    Twitter, Social Media, Marketing communications & everything in between

    RSS

    Subscribe Via RSS

    • Subscribe with Bloglines
    • Add your feed to Newsburst from CNET News.com
    • Subscribe in Google Reader
    • Add to My Yahoo!
    • Subscribe in NewsGator Online
    • The latest comments to all posts in RSS
    • Subscribe in Rojo

    Meta

Liked it here?
Why not try sites on the blogroll...