Social Media Evangelists – The Special Forces of New Media

Posted on December 18, 2008. Filed under: Business, Marketing, Social Media | Tags: , , , , , , |

2008 has seen the rise of the term “Social Media” appearing in a variety of places that it hasn’t appeared before, most notably in the list of skills claimed by individuals, whether as in house evangelists or external consultants. So what does it take to be a Social Media Evangelist?
Special Forces Training
This might seem [...]

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Plaxo Reaches Out

Posted on October 24, 2008. Filed under: Observations, Social Media | Tags: , , , |

 
  

Plaxo taking the Pulse
 

 
I recently got the chance to talk with John McCrea, VP Marketing at Plaxo. This came about as the result of a series of Twitter exchanges. John was obviously watching the Twitter stream and saw my exchanges with another Twitter user regarding Plaxo. He then reached out to join in the discussion, [...]

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Don’t Cage Twitter

Posted on October 21, 2008. Filed under: Business, Marketing, Observations, Social Media | Tags: , , , , , , , , |

Talking Web 2.0                                
There are endless posts that cover the taxonomy of Web 1.0 and Web 2.0.  Most of these are technical or at least technology based.  They describe the use of API’s, codesets, javascript, browser apps, cloud computing, user generated content and on and on.  About halfway through that last sentence your average marketer had [...]

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