Look Who They Got Their Hands On Now

Posted on January 9, 2009. Filed under: blogging, Observations, Social Media, twitter | Tags: , , , |

Twitter, like other new things, has both its fans and its critics. I happen to be a fan. Some people take longer to be convinced of the effectiveness of a tool. I want to share an experience I had recently that would not have happened if it were not for Twitter.

I use Twitter for a variety of things:

  • to connect with new people
  • to reconnect with old friends
  • to share things I find interesting
  • to chat
  • as a newsfeed
  • as a tool to promote my blog
  • as a tool to promote my business

I am sure that these cover most of the usual reasons people use Twitter. But where is the ROI I hear the business users scream (some of them are my clients!). Well because of my use of Twitter a fellow Twitter user @gillianK contacted me to see if I would be willing to help her & her company Weber Shandwick communicate the power of Social Media to a potential new client (you might be able to figure out who from the title of this post).

Now as much as I have a high opinion of myself and my abilities, its unlikely that a company the size of Weber Shandwick would have immediately sought me out to help them in a pre-Twitter world. But because of that approach I ended up in a video with some really cool people, who also happen to be pretty influential in Social Media – Melanie Notkin of www.SavvyAuntie.com (@savvyauntie), Audrey McClelland of www.momgenerations.com (@AudreyMcClellan), Peter Shankman founder of http://www.helpareporter.com/ (@skydiver) and Howard Greenstein of Harbrooke Group www.harbrooke.com (@howardgr). We were asked a set of questions about Social Media and to video our responses.

You can tell two things from my appearance in the video – 1. I need to invest in a better quality webcam, 2. Video is not my preferred medium.  For now I can’t share the actual video. The project has definitely got me thinking about adding video to this blog and how it might add another dimension to some of the things I am doing.

But overall I was very pleased with the outcome, I loved taking part and I actually learned from the experience. Now tell me Twitter isn’t worthwhile.

How has Twitter benefited you?

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One Response to “Look Who They Got Their Hands On Now”

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Interesting you found out who else was in the video – I had no idea.
I’d love to see that one day 🙂


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